Earlier this week, I was in Phoenix for a mastermind event.
It was exactly what I needed—time to recharge, reflect, plan, and hang with other business owners who just get it.
But the real surprise?
Wasn’t the strategy sessions or the brainstorms.
It was the driverless car that picked me up from my Airbnb and took me to the airport.
Yep. Just me… and the Waymo.
No driver. Just a quiet ride, cool music, and the feeling that I had officially entered the Jetsons era.
At first, I was hesitant.
What if it felt sketchy?
What if something went wrong?
Was I really about to get into a car with no human behind the wheel?
But then… I did it.
And honestly?
It was kind of magical.
Smooth. Safe. Easy.
Like the future had casually pulled up to the curb and said, “Hop in.”
It got me thinking—
So many of us are building businesses that are ahead of the curve.
We’re trying new things. Testing new models. Taking bold steps forward.
And yeah, it can feel weird at first.
But that’s what it feels like when you’re creating something the world hasn’t fully caught up to yet.
A little unfamiliar.
A little thrilling.
A little like riding in a car with no driver.
So if your business feels like it’s headed somewhere exciting but you’re not quite sure how it’ll all work out—
You’re probably on the right track.
Just because something feels new doesn’t mean it’s wrong.
Sometimes it just means… you’re already in the future.
You’ve got this!
~Mat “Back to the Future” Casner
PS – I’m opening up a flash sale for Recurring Revenue School soon. If you want early access to the details (plus a bonus I’m only offering to insiders)… Just hit reply and let me know.
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