Design Business 101 Articles

Pricing Your Freelance Services: 3 Proven Strategies to Help You Earn What You’re Worth

by Mat | May 26, 2021 | Design Business 101, Finding Clients, My Skills and Talents | 0 Comments

When you think of pricing your freelance services, do you get knots in your stomach and want to throw your arms up in exasperation? You’re not alone. I’ve been freelancing full-time for 15 years, and pricing has always been a stress point, especially getting started....

Attracting Ideal Clients, Part 2: Fishing For Clients

by Mat | May 12, 2021 | Design Business 101, Finding Clients, My Skills and Talents | 0 Comments

What if I told you that fishing for clients was easy? Would you be skeptical? Would you be interested? I talk to freelancers all over the world and no matter what, getting clients is the number one need that freelancers have - and no wonder; without clients, we don’t...

Marketing Yourself to Attract Ideal Clients: Part 1

by Mat | May 5, 2021 | Design Business 101, Finding Clients, My Skills and Talents | 0 Comments

You have the skills. You have the desire. But without clients….well, your business just isn’t a business! Yet attracting clients, especially the right clients, can be a challenge.This post outlines the first and most important step you need to take in order to attract...

Proven Passive Income Ideas for Designers

by Mat | April 29, 2021 | Design Business 101, Mindset & Strategy, My Skills and Talents, Passive & Recurring Revenue | 0 Comments

What if I told you that as a graphic designer, you have some amazing opportunities right now to make money while you sleep? It may sound too good to be true, but for a freelancer used to trading hours for dollars, passive income can be a powerful tool, allowing...

Adobe Creative Cloud Review: The Good, The Bad and the Ugly

by Mat | June 23, 2020 | Design Business 101, Tools and Technology | 0 Comments

Is it challenging finding the right graphic design software for you? Get more information from this Adobe Creative Cloud Review…

Using Value-Based Pricing In Your Freelance Business

Jun 17, 2021 | Design Business 101, Mindset & Strategy, Pricing & Services

Have you ever asked yourself how you can charge premium rates when there...

5 List Building Strategies to Supercharge your Email List

Jun 9, 2021 | Branding & Marketing, Customer Relationship, Design Business 101, Finding Clients

If you're a freelancer or you're thinking about becoming one, one thing...

Successful Freelancers Leverage These 5 Stages of Marketing

Jun 3, 2021 | Branding & Marketing, Design Business 101, Finding Clients

Successful freelance design business owners not only market themselves, they know how to leverage the five stages of marketing to build their business. Find out more here!

Getting Fired Taught Me These 3 Valuable Lessons

Jun 23, 2021 | Customer Relationship, Design Business 101, Mindset & Strategy

It was the best of times, it was the worst of times...I had just graduated college and landed my first corporate job. I had the world by a string and was excited to start my new career. I looked forward to my days at work where the office atmosphere was fun and...

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Design Business 101 Articles

Pricing Your Freelance Services: 3 Proven Strategies to Help You Earn What You’re Worth

Attracting Ideal Clients, Part 2: Fishing For Clients

Marketing Yourself to Attract Ideal Clients: Part 1

Proven Passive Income Ideas for Designers

Adobe Creative Cloud Review: The Good, The Bad and the Ugly

Using Value-Based Pricing In Your Freelance Business

5 List Building Strategies to Supercharge your Email List

Successful Freelancers Leverage These 5 Stages of Marketing

Getting Fired Taught Me These 3 Valuable Lessons

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“Think like a creative… Act like a CEO.” —Mat Casner, Freelance CEO